8 December, 2009, 11:24 am

NARM welcomes to the music business community, MXP4, whose belief is that people should not just play music, but play with it, share it and make it part of their world. MXP4 is a digital audio solution that lets fans interact and listen to music in a new way. The company has developed a suite of creative tools for artists and producers to deliver a new interactive listening.

Established in 1958, the National Association of Recording Merchandisers (NARM) is the leading trade association for music retailers; wholesalers; distributors; record labels; multimedia suppliers; technology, telecommunications and media companies; suppliers of related products and services; and individual professionals and educators in the music business. The Association advances the promotion, marketing, distribution, and sale of music by providing its members with a forum for diverse meeting and networking opportunities, information, and education to support their businesses, as well as advocating for their common interests. NARM’s retail members operate thousands of physical, digital and mobile storefronts that account for about 90% of the music sold in the U.S. market.