Archive pour le mot-clef ‘Midem’

MIDEMNET Conversation with Artist & Producer David Guetta

par MXP4 le 4.01.2011

International superproducer David Guetta will speak about the success he has experienced in developing a devoted digital fan following through ground-breaking partnerships. In the recording booth with the Black Eyed Peas and Kelly Rowland or online with top digital innovators, he will reveal how collaboration leads to millions of followers and millions of records sold. [...]

International superproducer David Guetta will speak about the success he has experienced in developing a devoted
digital fan following through ground-breaking partnerships. In the recording booth with the Black Eyed Peas and
Kelly Rowland or online with top digital innovators, he will reveal how collaboration leads to millions of followers
and millions of records sold.

guetta-one-more-love-header

Interviewed by Gilles Babinet, Entrepreneur & Chairman, Musiwave / Eyeka/Mxp4/Awdio

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Publié dans Artists | 2 commentaires »

Albin Serviant: 3 critical lessons for music professionals, from the video games industry

par MXP4 le 24.11.2010

The CEO of interactive music company mxp4 returns to MIDEMBlog with some crucial video game industry learnings. The video game industry is excellent example of an evolving sector with a successful history of quickly adapting to new consumer trends and behaviours in order to constantly realise new revenue opportunities. Similarly, the music industry has been [...]

midem

The CEO of interactive music company mxp4 returns to MIDEMBlog with some crucial video game industry learnings.

The video game industry is excellent example of an evolving sector with a successful history of quickly adapting to new consumer trends and behaviours in order to constantly realise new revenue opportunities. Similarly, the music industry has been greatly impacted by evolving consumer habits, and as we move away from the historic business model of selling a physical format, we can leverage several valuable lessons offered by the video game industry example.

Read the full post

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MXP4 CEO Albin Serviant to Address MIDEM on Business Models for Music Apps

par MXP4 le 30.12.2009

MXP4 CEO Albin Serviant to Address MIDEM on Business Models for Music Apps Paris, France, [date], 2009 – MXP4, the developer of interactive music technology, today announced that CEO Albin Serviant will be speaking at the annual MIDEM (Marché International du Disque et de l’Edition Musicale) conference.   As a company that helps generate new digital [...]

MXP4 CEO Albin Serviant to Address MIDEM on Business Models for Music Apps

midem-2010

Paris, France, [date], 2009 – MXP4, the developer of interactive music technology, today announced that CEO Albin Serviant will be speaking at the annual MIDEM (Marché International du Disque et de l’Edition Musicale) conference.   As a company that helps generate new digital music based revenues for artists and labels, MXP4’s model highlights how interactive music apps provide new revenue opportunities for the music, video game and marketing industries.

Serviant, who also served as EVP & GM at Vivendi Mobile Entertainment, is well positioned to discuss the monetization models for interactive music driven apps that result in new revenue streams across multiple platforms.  During his session, Serviant will share expertise garnered from his current role at MXP4 as well as from years as Chief Marketing Officer at MUSIWAVE.
“I am very pleased to have the opportunity to address an audience that spans the entire scope of the music industry today at MIDEM,” commented Serviant. “We are all part of an industry that is going through a period of rapid change, and I look forward to offering an optimistic view of the many paths the industry can follow to ensure a successful, prosperous future”’
MIDEM, the world’s largest music industry trade fair, will be held January 24-27, 2010 at the Palais des Festivals in Cannes, France. Since 1967, the annual event has been providing a forum for musicians, businesspeople, cultural policy makers, and journalists to discuss business, political and legal issues while showcasing new artists, musical trends and music-related products.

About MXP4
MXP4 develops interactive music solutions that are changing the music experience for consumers by allowing them to play with the music. MXP4 delivers an interactive digital music experience which enables the music industry to explore new revenue opportunities and engage more closely with consumers. Based in Paris, investors include Sofinnova Partners and Ventech.

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Publié dans Artists | Aucun commentaire »

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MXP4 powers new interactive and video games like music solutions for artists, fans, brands, labels and music distribution platforms : our patented technology allows to transform an MP3 into a game like experience for end users; our artist roaster to date include : Michael Jackson, Vitalic, Cindy Gomez, Soldout, Bassnectar, Sliimy, Ghostface Killah, Pink, Calvin Harris, Wax Tailor, Ophelie Winter, Nouvelle vague, Pony Pony Run Run, Dragonette, Midival Punditz, La Fouine, Birdy Nam Nam, Naive New Beaters, Stereos, Paramore, Jully Black, Pet Shop Boys, Molecule, Friends Of Friends, La Roux, The Sounds, Satine, David Guetta, The Grouch and Eligh, Chuckie, Britney Spears, The Grouch, Justin Nozuka, Jack Penate, Pep s, Kleerup, Dave Stewart, Esser, Passion pit, Amanda Blank, Data, Iliona Blanc, Speech Debelle, The Bravery, Bat For Lashes, Black and White Years, Basement Jaxx, Mark Knight, Coke, Ma Public Therapy, Black Kent, Danger, Nakidim, Lia Bowen, Make the girl dance, VV Brown, Ben Harper, Les chanteuses, Sarah Riani, Styrofoam Ones, Amen Birdmen, Laszlo Jones, Agnes, Kelis, Knaan, Audrey Katz, Stars, Digikid84, Big Boi, Knaan Music, Gotan Project...